Webforx Connect
Webforx Technology Limited
Cloud-Native SaaS · Microservice Architecture
AWS Activate Portfolio · Credit Application

WEBFORX
CONNECT

The operating system for modern organizations —
one platform for members, money, events, communications, and growth.
14 Microservices · Production-Ready Web · iOS · Android ★ Designed for AWS EKS
Submitted To
AWS Activate · Portfolio Tier
Stage
Seed · MVP Shipped
HQ
Web Forx Technology Limited
Live Product
wftconnect.com
v2026.05 · Confidential
WEBFORX CONNECT
02 · Executive Summary
Executive Summary

Every organization deserves enterprise-grade infrastructure.

Connect consolidates member management, finances, governance, events, real-time communications, document collaboration, marketplace, and an AI co-pilot into a single secure cloud-native platform — replacing 8–12 disconnected SaaS tools.
$47.2B
Total Addressable Market
Growing 23% YoY · Global SMB + non-profit + association software
14
Microservices Shipped
Auth, Org, Events, Payments, Chat, AI, Documents, Notifications + more
3
Client Surfaces
Next.js web app · Platform admin · Expo iOS/Android
$25K
AWS Credits Requested
Activate Portfolio tier · 18-month deployment runway
01

The Problem

Organizations juggle 8–12 fragmented tools (Slack, QuickBooks, Eventbrite, Mailchimp, Drive…), losing thousands annually and burying institutional knowledge in silos.

02

The Solution

One purpose-built OS for organizations. Modular by design, cloud-native on AWS, with an AI assistant (Odilia) that turns the entire workspace into a queryable knowledge base.

03

The Ask

$25K AWS credits to bootstrap our EKS production cutover, multi-AZ Aurora, Bedrock-powered Odilia AI, and SOC 2-ready security perimeter through our first 1,500 paying organizations.

WEBFORX CONNECT
03 · The Problem
The Problem

Organizations are drowning
in tool sprawl.

A typical non-profit, association, school, or community group runs on 8–12 disconnected SaaS subscriptions — each with its own login, billing, data silo, and admin burden.
$3,800
Avg. annual SaaS spend per small org — most of it duplicated functionality
11hrs
Lost weekly per admin reconciling members, payments, attendance across tools
68%
Of organizations report critical data trapped in spreadsheets and email threads
0
End-to-end platforms purpose-built for the full member-to-money lifecycle
The result
Leaders spend more time herding tools than serving members. Smaller and underserved organizations — the long tail AWS reaches best — are systematically priced out of professional infrastructure.
The Tools Your Members Are Forced To Use
Slack / Discord
chat
QuickBooks
accounting
Mailchimp
email
Eventbrite
events
Google Drive
docs
Stripe / PayPal
payments
Wild Apricot
members
Zoom
meetings
Excel
the silent default
SurveyMonkey
voting
Doodle
scheduling
+ many more
tool sprawl
! 9 logins · 9 invoices · 9 data silos · 0 unified view
WEBFORX CONNECT
04 · The Solution
Introducing Connect

One platform.
Every workflow an organization needs.

Connect replaces the patchwork. From the day a member is invited to the moment they donate, vote, attend, post, message, or receive a 1099 — every interaction lives on one secure, cloud-native platform.
  • Unified identity & roles — RBAC across web, mobile, admin, with OAuth, MFA, JWT sessions.
  • Real-time fabric — Socket.IO chat, Pusher events, RabbitMQ async backbone.
  • Money in & out — Stripe, PayPal, Paystack, Flutterwave. Reconciliation built-in.
  • Knowledge engine — Odilia AI (RAG over pgvector) makes the org self-queryable.
  • Marketplace built-in — Members monetize services, training, mentorship inside the platform.
The 10× insight: the same data backbone that powers operations becomes the AI's knowledge graph — every other org-tech vendor is bolting AI onto a CRM. We're shipping AI on top of the entire organizational substrate.
Connect dashboard
Web Connect · Organization dashboard · live product
WEBFORX CONNECT
05 · Product Capabilities
Product Capabilities

Six pillars. One backbone.

Each pillar is an independently scalable microservice. Together they form an end-to-end organizational OS.
MG

Members & Governance

Profiles, groups, roles, RBAC, invitations, democratic voting, attendance, and member directories with rich search.

  • OAuth · MFA · JWT refresh
  • Role & permission matrices
  • Voting + quorum logic
EV

Events & Gallery

Event creation, RSVP, attendance tracking, hosting schedules, and photo/video galleries per event.

  • Calendar & iCal sync
  • Donations & ticketing
  • Media galleries
$

Financials & Payments

Dues, donations, transactions, wallets, penalties, exports, and full audit trails — multi-gateway.

  • Stripe · PayPal · Paystack · Flutterwave
  • Member-account reconciliation
  • Revenue analytics
CM

Communications

Real-time chat (Socket.IO), broadcast announcements, email/SMS/push, and acknowledgement tracking.

  • Direct & group chat
  • SES · Twilio · FCM channels
  • Read receipts & analytics
BH

BusinessHub Marketplace

Six embedded marketplaces: Services, LocalBusiness, Training, Mentorship, Marketplace, Real-Estate.

  • Two-sided escrow-ready
  • Verified-member listings
  • Network-effect by design
AI

Odilia AI Assistant

RAG-powered co-pilot over the entire org workspace. Answers questions about members, events, finances, docs in natural language.

  • pgvector embeddings
  • OpenAI · Anthropic · Gemini
  • Bedrock-ready
WEBFORX CONNECT
06 · Product Showcase
Live Product

Shipped. Polished. In production.

Real screens from the live product — built on Next.js 15, React 19, Tailwind, and our 14-service backend.
Members & Groups · RBAC
Real-time Chat (Socket.IO)
BusinessHub Marketplace
Org Info & Governance
Next.js 15 · React 19 Expo 54 · React Native 0.81 (iOS & Android) WCAG-AA color & contrast Fully responsive · mobile-first Playwright + k6 + OWASP ZAP test suite
WEBFORX CONNECT
07 · AWS Reference Architecture
★ AWS Reference Architecture

Built cloud-native.
Designed for AWS from day one.

Kong-fronted Kubernetes microservices on EKS, managed data plane, AWS-managed messaging, and a security perimeter that's SOC2 & ISO 27001 aligned by design.
▼ Client Surfaces
Web App · Next.js
iOS · Expo
Android · Expo
Platform Admin
▼ Edge & Perimeter
Route 53
CloudFront CDN
AWS WAF + Shield
Cognito (optional federation)
Application Load Balancer
▼ API Gateway (Kong on EKS · DB-less declarative)
Kong API Gateway · /api/* routing · JWT validation · rate limit
▼ Microservices · Amazon EKS · Auto-scaled Node Groups
Auth
User
Organization
Events
Payments
Chat
Notifications
Documents
Reference
Frontend
Admin
Financial
AI
+ Odilia RAG
▼ Managed Data, Messaging & Storage
RDS Aurora PostgreSQL + pgvector
DocumentDB / MongoDB (chat)
ElastiCache Redis
Amazon MQ / MSK (RabbitMQ → Kafka)
S3 (docs · media · backups)
OpenSearch
▼ Cross-cutting Security, Observability & AI
KMS
Secrets Manager
IAM · least privilege
GuardDuty
CloudTrail
CloudWatch + X-Ray
SES
SNS · push
Bedrock (Odilia AI)
All services Terraform-provisioned · GitOps via Forgejo CI · multi-AZ · multi-region failover ready
WEBFORX CONNECT
08 · Security & Compliance
Security · Compliance · Trust

Enterprise security designed in, not bolted on.

SOC 2 Type II and ISO 27001 alignment from architecture day-zero. NIST 800-53 control mapping for public-sector and NGO buyers.
01

Data Protection

  • AES-256 at rest via KMS CMKs
  • TLS 1.3 in transit, mTLS service-to-service
  • Per-tenant key isolation (envelope encryption)
02

Identity & Access

  • OAuth 2.0 + OIDC, MFA, short-lived JWTs
  • Org-scoped RBAC enforced at gateway + service
  • IAM least-privilege per service role
03

Audit & Logging

  • Immutable CloudTrail audit log
  • Centralized Winston → CloudWatch
  • X-Ray distributed tracing
04

Application Security

  • WAF · OWASP Top-10 ruleset
  • SAST + dependency scan in CI (SonarQube)
  • OWASP ZAP DAST in test pipeline
05

Reliability & Resilience

  • Multi-AZ Aurora + read replicas
  • Blue/green & canary deploys via ArgoCD
  • RTO ≤ 1h · RPO ≤ 15min
06

Threat & Incident

  • GuardDuty + Security Hub findings
  • Runbooks for top-12 incident classes
  • On-call rotation + paging integration
Compliance Posture (target)
✓ SOC 2 Type II — Q3 2026 ✓ GDPR · DPA · DSR · EU residency ✓ ISO 27001 aligned ↻ HIPAA BAA-ready
WEBFORX CONNECT
09 · Engineering Readiness
Engineering Readiness

Shipped — not slide-ware.

Every claim on these slides has running code behind it. Here's what's already in production-grade state.

Backend — Node 20 · TypeScript · Express · Prisma

connect-auth · OAuth · MFA connect-user · profiles · roles connect-organization · groups connect-event · attendance connect-payment · Stripe / PayPal connect-chat · Socket.IO · Mongo connect-notification · email/SMS/push connect-document · S3 uploads connect-reference · seed data connect-financial · reporting connect-ai · RAG · pgvector connect-api-gateway · Kong
12 production-grade microservices · each with its own Dockerfile, Prisma schema, Forgejo CI workflow, security audit script, and quality-gate. Postgres + pgvector for vector search. RabbitMQ for async. Redis for cache & session.

Client Surfaces — Web · Admin · Mobile

  • Web app — Next.js 15 · React 19 · Tailwind 3 · Mantine · Radix · TanStack Query/Table · NextAuth.
  • Platform admin — Next.js 16 · React 19 · Tailwind 4 · Recharts dashboards.
  • Mobile — Expo 54 · RN 0.81 · React Navigation · NativeWind · EAS builds for iOS & Android.

Quality & Operations

  • Playwright E2E · Postman API · k6 load · OWASP ZAP security · Grafana dashboards.
  • Docker Compose for local · Forgejo CI/CD · branch-naming enforcement · CHANGELOG per service.
  • Sonar quality gates · dependency scanning · container scanning.
14
Microservices in repo
3
Client surfaces shipped
5
Payment gateways integrated
3
LLM providers (OpenAI · Anthropic · Gemini)
WEBFORX CONNECT
10 · Market Opportunity
Market Opportunity

$47.2B TAM. 23% CAGR.

Five high-affinity segments — each one of them already pays for fragmented tools we replace. We start in the US, expand to the EU, and dominate the underserved African & diaspora market.
Non-Profit Organizations
$14.5B
1.5M globally · 350K+ in US alone · $180–$450/org/yr current spend
Community Orgs & Societies
$12.8B
500K+ globally · diaspora groups, alumni networks, cultural assocs.
Professional Associations
$8.2B
28K+ in US · $500–$2,000/org/yr · highest willingness to pay
Educational Institutions
$6.4B
130K+ globally · PTAs, alumni associations, student bodies
Religious & Faith Communities
$5.3B
3M+ congregations globally · dues, donations, comms
Wedge Strategy

Africa & diaspora as our beachhead.

280M+ association members across Africa and its global diaspora are systematically underserved by US-built SaaS. We've designed Connect with multi-currency payments, low-bandwidth UX, and culturally-specific governance models (rotating dues, hometown unions, alumni rings) — defensible product-market fit that incumbents can't retrofit.

280M+
Global association members reachable
60M+
Underserved cultural & non-profit communities
Beachhead → US/EU expansion is the inverse of how Mighty Networks, Wild Apricot, and incumbents grew. We arrive at the US market having already proven defensibility in a harder one.
WEBFORX CONNECT
11 · Competitive Landscape
Competitive Landscape

No one ships the full stack.

Every competitor is a slice. Connect is the surface.
Capability Webforx Connect Mighty Networks Wild Apricot Slack + add-ons Salesforce NPSP
Unified member management ~
Real-time chat & broadcast
Financial accounts & multi-gateway payments ~ ~ ~
Events, attendance & galleries ~
Embedded marketplace (6 hubs)
Democratic voting & governance
AI co-pilot (RAG over org data) ~ ~
Multi-currency · global payments ~
Cloud-native microservices architecture
SMB-friendly price ($199–$1,499/mo) ~
Our moat: Architectural depth (microservices + AI) at SMB price points, plus a defensible wedge in markets US-built competitors structurally cannot serve. Switching cost compounds as the marketplace, financial history, and AI knowledge graph mature inside Connect.
WEBFORX CONNECT
12 · Business Model
Business Model · Pricing

Recurring SaaS + marketplace take-rate.

Three subscription tiers, plus a 2.5% take-rate on BusinessHub transactions. Predictable recurring revenue with a growing transaction tail.
Tier 1 · Starter
$199/mo
Up to 50 members
  • Members & groups
  • Basic events & chat
  • 1 payment gateway
  • Email support
Tier 2 · Professional
Most Popular
$599/mo
Up to 500 members · projected 60% of base
  • Everything in Starter
  • Financials, exports, dues, donations
  • BusinessHub marketplace access
  • Odilia AI assistant (10K queries/mo)
  • Priority support + SLA
Tier 3 · Enterprise
$1,499+/mo
Unlimited members · SSO · BAA
  • Everything in Professional
  • Custom domain & SAML SSO
  • Dedicated infra (single-tenant option)
  • SOC2 reports + HIPAA BAA
  • Named CSM + 99.95% SLA
2.5%
BusinessHub take-rate
Growing tail revenue
$648
Blended ARPU/yr
Weighted across tiers
~78%
Gross margin at scale
Driven by EKS efficiency
30 : 1
LTV : CAC target
16-week payback
WEBFORX CONNECT
13 · Go-To-Market
Go-To-Market

Win the diaspora wedge.
Expand the global flank.

Channel 1 · 40%

Direct Sales

Outbound to large associations, nonprofit networks, university alumni offices. 30-day pilots → annual contracts.

Channel 2 · 30%

Community & Viral

Freemium starter tier seeds adoption. Member-of-member referral incentives ($100–$500 credit) compound network effects.

Channel 3 · 20%

Partner-Led

Resellers in target verticals: church administration consultants, alumni-relations agencies, accountants for non-profits.

Channel 4 · 10%

Inbound + SEO

Content engine targeting “all-in-one nonprofit software” long-tail. AWS Marketplace listing once SOC2 ships.

Phase 1 · Months 0–12

Beachhead in diaspora & African association market

50 paid pilots across Nigerian, Ghanaian, Cameroonian, and Kenyan diaspora associations in US/UK. Local payment rails (Paystack, Flutterwave) already live.

Phase 2 · Months 12–36

Global flank — US/EU mid-market

AWS Marketplace listing, SOC2 Type II in hand, partner-led scale into US nonprofits, professional associations, and EU member-orgs. Targeting 5,000 paying orgs by month 36.

WEBFORX CONNECT
14 · Financial Projections
5-Year Financial Outlook

$246K → $14.4M ARR in 5 years.

Conservative model based on bottom-up customer assumptions, blended ARPU of $648/yr, and 88% net retention.
$16M $12M $8M $4M $0 Year 1 Year 2 Year 3 Year 4 Year 5 $246K $1.2M $4.6M $9.0M $14.4M 450 2,100 6,800 12,500 18,500 ARR (USD) Paying organizations
68% → 78%
Gross margin (Y1 → Y5)
88%
Net revenue retention
65
Headcount by Year 5
16wk
Payback period
WEBFORX CONNECT
15 · AWS Credit Ask & Allocation
★ AWS Activate Portfolio · Credit Request

$25K in credits.
18-month deployment plan.

Concrete allocation against named AWS services tied to product milestones — not vague “cloud infra.”

Credit Allocation by AWS Service

EKS · Compute · Fargate
34%
$8.5K · Multi-AZ EKS cluster, node groups for 14 microservices, Fargate for burst workloads.
RDS Aurora + OpenSearch + ElastiCache
22%
$5.5K · Aurora PostgreSQL + pgvector, multi-AZ read replicas, Redis cache cluster, OpenSearch domain.
S3 · CloudFront · Route 53
14%
$3.5K · Documents, media, backups, CDN, DNS, certificates.
Amazon MQ / MSK · SQS · SES · SNS
10%
$2.5K · Async messaging, transactional email, push notification fanout.
Bedrock · SageMaker (Odilia AI)
10%
$2.5K · Foundation-model inference + embeddings for RAG knowledge graph.
Security · WAF · Shield · KMS · Secrets · GuardDuty
6%
$1.5K · Hardening for SOC2 audit and HIPAA-ready posture.
CloudWatch · X-Ray · Config · CloudTrail
4%
$1K · Observability, audit, compliance evidence.

Why AWS & Not the Competition

  • Service depth — EKS + Aurora + Bedrock under one umbrella means fewer integration surfaces than GCP or Azure.
  • Geographic reach — AWS regions in Africa (Cape Town), EU, and US enable our wedge-then-scale GTM with data-residency compliance.
  • Compliance maturity — SOC2, ISO, HIPAA, FedRAMP attestations carry forward to our customer commitments.
  • Marketplace co-sell — AWS Marketplace listing unlocks public-sector and nonprofit procurement channels we can't reach otherwise.
Milestones tied to credits
M+3
EKS production cluster live · Aurora multi-AZ cutover from Compose-Postgres
M+6
Odilia AI on Bedrock · pgvector → OpenSearch hybrid retrieval
M+9
SOC 2 Type I report · WAF + Shield + GuardDuty hardened
M+12
AWS Marketplace listing live · EU + Africa regions for data residency
M+18
SOC 2 Type II · HIPAA BAA · 1,500 paying orgs · prepared for Series A
WEBFORX CONNECT
16 · Team & Vision
Founding Team · Vision

Six cloud engineers building the next default OS for organizations.

Why this team can win

Six Cloud DevOps Engineers with collective experience spanning private enterprise, public sector, government, and NGO deployments. Every team member brings 5+ years on cloud-native systems — several with 10+ years on production-critical infrastructure.

★ Cloud-native architecture ★ Kubernetes / EKS at scale ★ DevSecOps + compliance ★ Terraform + GitOps ★ Microservices in Node + TS ★ Payment systems integration ★ Public-sector / NGO delivery ★ Mobile (iOS + Android)
Differentiator: Unlike most SaaS founding teams (one engineer + one PM + one growth), Connect is being built by a team that has shipped and operated cloud-native production systems before. AWS spend, security, and reliability are not learning curves — they're table stakes.
GO
Godwill Ocheme
Founder · Chief Executive Officer
DevSecOps · Cloud architecture · Product
linkedin.com/in/godwill-ocheme-81b5181b7
SO
Simon Ocheme
Co-founder · Chief Technology Officer
Engineering leadership · Architecture · Security
linkedin.com/in/simon-ocheme-52044024
EK
Eric Kemvou
Co-founder · Chief Information Officer
Cloud platforms · IT strategy · EKS
linkedin.com · profile pending
TL
Tia Leonard
Co-founder · Chief Operating Officer
Operations · Delivery · Customer success
linkedin.com/in/merluise-tia
IP
Ikoyi Peters
Co-founder · Chief Financial Officer
Finance · Unit economics · Treasury
linkedin.com/in/ikoyi-peter-35a68ba1
DE
Daniel Ella
Co-founder · Chief Marketing Officer
Growth · Brand · Demand generation
linkedin.com/in/daniel-ella-452a5b12a
Vision · 2030
Connect becomes the default operating system for the world's organizations.
From a 15-member diaspora club in Houston to a 50,000-member professional association in Berlin — same platform, same security guarantees, same AI co-pilot.
★ Partner with AWS wftconnect.com